Блог Амплифера

How to Hire a Freelance Social Media Designer

Every year more and more businesses decide to hire freelancers instead of in-house employees, Upwork and Freelancer being the two biggest platforms where you can find these professionals. The good thing is that everyone can create a profile as a client to hire a freelancer, and you can find and

Social Media Trends (2019)

Social media is changing so much these days – and it’s becoming even more challenging for marketers to keep up with the current social trends. It’s May now, so it’s the perfect time to reassess our beginning-of-2019 social media marketing resolutions and to see whether they’re in

How To Use Hashtags On Twitter, Facebook, and Instagram

So What’s A Hashtag? Or, alternatively, what’s the point of a hashtag? From a user’s perspective, hashtags would be just another way of categorizing content that allows them to discover related content much more easily. In practice, however, thanks to a generally poor understanding of hashtags and

How to Use Facebook for Business

Facebook is one of the best platforms for business that can be used as an advertising and marketing tool, so whether you have a small or a big business, Facebook is the place to be. Since this social media platform constantly undergoes changes, it can be hard to keep up

How to Advertise on Facebook: The Ultimate 2019 Guide to Facebook Ads

That being said, its massive audience and constantly-changing algorithm make it hard for businesses to organically market their products and services and connect with their target audiences, and this is where Facebook ads come in. Facebook advertising is one of the best ways in which you can advertise your business

How to Use Twitter for Business

Over the past few years, Twitter has become a great marketing tool and a lead-generating powerhouse that can do wonders for your business, if you know how to effectively use it, of course. How to use Twitter for business is exactly what we’ll cover in this article, so you

How to Create a Social Media Content Calendar: Tips and Examples

If the answer is yes to one or more of these questions – a social media content calendar is exactly what you need. Whether you’re a social media marketer, manager, or a business owner who uses multiple social media platforms for marketing, having a social media content calendar will make

Snapchat Geofilters: How to Use Them for Marketing

This image and video messaging app with its many lenses, filters, and geofilters is so fun to use that it now has close to 190 million daily active users, which is more than Twitter – and this number is constantly growing. But how can your business benefit the most from Snapchat?

Referral Programs For Social Media: How to Do Them Justice

In short, it’s a method to tap into the goodwill of your existing customers and use it to create new leads and new opportunities – and convert them to new customers. What Is a Referral Strategy? A referral strategy is, to put it simply, the good old word-of-mouth marketing, but

Social Media Statistics You Should Know In 2019: Agency Guide

As we entered 2018, we gave you the Social media Developments of 2017 in the hopes that it’ll help you stay up-to-date with the latest social media phenomena. Social media being such a rapidly evolving realm, it’s not a surprise that marketers need to constantly chase after the

Is Starting a YouTube Channel Worth It In 2019

YouTube is a platform that’s only going to continue to grow, so now is the right time to start and we’ll give you 9 great reasons why you should. That being said, there are much fewer reasons why you shouldn’t, so make sure to check both the

How to Set Up an Influencer Marketing Campaign

We’ll help you launch your first influencer marketing campaign by giving you step-by-step guidelines that’ll help you develop your marketing strategy, find the right influencers for your brand, and set up a successful influencer marketing campaign or improve your existing one. In this digital age we’re all

Best Times To Post on Social Media: Facebook, Instagram, Twitter, Snapchat, Pinterest Definitive Guide

Of course, creating engaging content that’s designed for your target audience is the first step, but if you think that posting whenever will increase your engagement – you’re definitely underestimating your adversary. When it comes to business, timing is everything. So, if you’re a social media marketer, a

Social Media Live Streaming: How to Use it For Your Business in 2019

Breakdown of the Live Streaming Trend in 2019 “All of the social media trends relevant for 2017 are predicted to reach even greater proportions in 2018. We are to be blown away by the marketing possibilities video, live streaming, augmented and virtual reality, and chatbots will bring.” (Amplifr) Source: Social

Lead Generation Strategies: How To Generate Leads On Social Media

Lead generation is the art of attracting potential leads – and the art actually lies in the balance between not being too annoying and disruptive to potential customers, but still managing to spread the word about your business. Let’s consider a few examples of badly done lead generation: * Spamming bought

How To Drive Organic Traffic With Pinterest Marketing

Without doubt, Pinterest primarily serves as a giant whiteboard where users can collect beautiful pictures in all the categories you can imagine. One of the biggest misconceptions about this social media network, though, is that it’s for entertainment only – when, in fact, pins are a great way for people

Using Social Proof to Boost Your Marketing

Using social proof to boost your marketing and increase conversions should definitely be included in your marketing strategy. After all, social proof is every smart marketer’s trick up their sleeve when trying to increase customers’ trust in a brand. When used correctly and effectively, social proof can radically boost

Social Media Chatbots: How Companies are Using Them in 2019

Why, you may wonder? Simply because automation maintains consistent content, saves time, and improves the customer experience among other things – and this is where social media chatbots come in. In the social media era we live in, more and more customers prefer texting and chatting as opposed to using the

LinkedIn for Business: The Complete Marketing Guide for 2019

In “LinkedIn for Business: The Complete Marketing Guide for 2019” you’ll find the best LinkedIn advertising practices, marketing tools, and ideas on how to improve your marketing strategy, and all the best LinkedIn marketing tips you can incorporate in it for best results. Whether you need LinkedIn to market

How to Advertise on Instagram: The Ultimate 2019 Guide to Instagram Ads

In today’s digital world, online advertising is a great marketing strategy that is extremely effective, mainly because you can select the exact target audience you’re trying to reach. Since 2015, this goes for Instagram as well. Instagram’s paid ads give brands the opportunity to reach the exact

The Best Instagram Accounts to Follow for Travel Blog Inspiration

Some of them are professional photographers, YouTube stars, journalists, professional influencers or brands, while others simply have a great amateur eye and a desire to see the world. But you’ll find them all here, and they are all equally inspiring. Keep in mind that this is by no means

IGTV: A Deep Dive Into Instagram’s New-ish Long-Form Video Feature

Instagram started out as a photo-sharing platform. where, in the beginning, you could only post square-shaped photos and add filters, and that simplicity along with its focus on aesthetics is what essentially drew users to the platform. After two years went by, the platform was acquired by Facebook and began

Content Marketing Strategy: A Guide on How to Make it Count

When it’s done correctly, content marketing can be one of the most cost-effective ways to reach your target audience, generate new leads, drive them through the sales funnel, and finally – gain loyal customers. Let’s consider some interesting statistics:Content marketing costs around 60% less than traditional marketing.Content

GDPR: The Effect on Your Social Media Strategy

Given that this new data privacy law is extremely important to comply with, we’ll cover the most important things you need to know about this legislation. Furthermore, we’ll tell you the effect it’ll have on your social media strategy, as well as what you need to start

Social Media Resume: Skills You Need to Get Hired

With so many businesses and companies marketing their brands on multiple social media accounts, the social media manager’s job is in high demand. Similar jobs include social media consultant, social media strategist, and social media marketer – the social media manager job being the most sought-after. So, let’s see